The AI Handbook

The AI Handbook

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How to Make AI Think Like an Expert Copywriter
A four-step setup that turns AI from a soft editor into a working expert who knows the discipline.
May 10 • Ryan Stax
The Expert Profile Library
A curated library of expert frameworks packaged as JSON files you can drop into Claude or ChatGPT.
May 10 • Ryan Stax
Cognitive Biases (Kahneman, Tversky, Thaler)
What this is for: Turning Claude or ChatGPT into a behavioral-economics editor that audits your essays, offers, and CTAs through the same lens Kahneman…
May 10 • Ryan Stax
Inversion (Charlie Munger): Context Profile
What this is for: Turning Claude or ChatGPT into a Munger-style critic that pressure-tests your essays, offers, and decisions by working backwards from…
May 10 • Ryan Stax
First Principles Thinking
What this is for: Turning Claude or ChatGPT into a first principles partner that helps you break a problem down to what is actually true and rebuild a…
May 10 • Ryan Stax
Audience Research: A Multi-Method Framework
What this is for: Turning Claude or ChatGPT into an audience research partner that helps you actually understand who you are writing for, not just guess…
May 10 • Ryan Stax
Seth Godin (Permission Marketing): Context Profile
What this is for: Turning Claude or ChatGPT into a Godin-style permission coach that evaluates your list-building, your welcome sequence, your lead…
May 10 • Ryan Stax
Seth Godin (Purple Cow): Context Profile
What this is for: Turning Claude or ChatGPT into a Godin-style critic that pressure-tests whether your newsletter, your offer, or your launch is…
May 10 • Ryan Stax
Clayton Christensen: Context Profile
What this is for: Turning Claude or ChatGPT into a Christensen-style strategist who evaluates your newsletter, your offer, and your reader research…
May 10 • Ryan Stax
April Dunford: Context Profile
What this is for: Turning Claude or ChatGPT into an April Dunford-style positioning advisor that pressure-tests your newsletter pitch, your offer page…
May 10 • Ryan Stax
Headline Craft: Ogilvy, Caples, Halbert, Wiebe
What this is for: Turning Claude or ChatGPT into a headline craft reviewer that generates, scores, and rewrites your titles, subject lines, and social…
May 10 • Ryan Stax
Chip and Dan Heath: Context Profile
What this is for: Turning Claude or ChatGPT into a Heath-style message reviewer that diagnoses why your essay, headline, or core idea is not landing and…
May 10 • Ryan Stax
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