I Built a Software Tool in a Week That Solved a Problem I Didn’t Even Know I Had
And you’re sitting on the same kind of opportunity right now.
5:47 AM. A few weeks ago.
I was at my desk in the dark. Screen glowing on my face. A half finished cup of black coffee next to my keyboard that I’d reheated twice and forgotten about both times. My Substack editor was open with an empty draft and a blinking cursor.
I had a newsletter due. And I had nothing.
Not because of writer’s block. I had plenty to say. The problem was I had no idea what my audience was hungry for RIGHT NOW.
Every single time I sat down to write, the question was never “can I write?” It was always “what do people care about today?” And I was answering that question the same way every time: scrolling through feeds for 45 minutes before typing a single word.
That morning, something clicked.
I closed everything, opened a fresh Claude Code instance, and started building a tool that would fix this problem for me permanently.
One week later I had working software that scans trending topics on Substack within my niche and shows me what readers are engaging with right now. Built with AI. No coding background. No developer.
I built it for myself. Then I mentioned it casually to a few people on Substack and my DMs were flooded with writers asking for access. (access is coming soon, there’s a lot more building to do when you open these tools up to the public)
The most reliable path to building something people want is solving a problem you already have.
And that’s what this entire article is about. YOU.
I’m going to show you why the most profitable software ideas are hiding inside your daily workflow right now. I’m going to give you the exact AI prompt you can use to excavate business ideas out of your own blind spots.
And I’m going to walk you through how to build your own tool with zero technical skills, zero startup capital, and zero permission from anyone.
Every Great Tool Started as Someone’s Annoyance
Basecamp exists because a web design agency got tired of managing projects through email threads.
Slack started because a gaming company needed a better internal chat tool.
Calendly was born because someone was sick of the back and forth emails to schedule a single meeting.
None of these started as
“I want to build a billion dollar company.”
They all started the same way:
“This is annoying. There has to be a better way.”
My tool started the same way. Sitting at my desk at 5am, coffee in hand, frustrated that I was spending more time figuring out WHAT to write than actually writing.
The friction was so normalized I didn’t even recognize it as a solvable problem for months.
I thought the scrolling WAS the process.
You are doing this right now with something in your own life. I guarantee it.
There is a task you do every single day that takes 20 minutes when it should take 20 seconds. You have accepted it. You have worked around it. Your brain filed it under “normal” a long time ago.
That task is your goldmine.
Why You Can’t See Your Own Opportunities
There’s a psychological phenomenon called habituation.
Your brain stops registering things you encounter repeatedly. The same way you stop hearing the refrigerator hum after living in your house for a month.
Your workflow frustrations work the exact same way.
You have been doing tedious, repetitive things for so long that your brain stopped questioning them. You stopped even noticing them.
FACT: Research from the Harvard Business Review found that knowledge workers spend an estimated 41% of their time on tasks that could be automated or eliminated.
Four out of every ten hours. wtf?
If you work 40 hours a week, you are spending roughly 16 of those hours on tasks that a tool or piece of software could handle for you.
TWENTY HOURS.
That is a product roadmap sitting in plain sight.
What’s Happening Right Now While You Scroll
You are walking past the same broken step in your workflow every single morning. Stepping over it. Going on with your day.
And someone in a different industry with the exact same type of broken step is going to build a tool that fixes it and charge people $49/month for the privilege.
Why shouldn’t that person be you???
The AI Excavation Prompt
Here’s what I’ve learned from 20 years in intelligence work: the best analysts don’t find new information. They find patterns hiding in information everyone already has.
AI does the same thing with your workflow.
When you describe your daily process to a machine that has ingested millions of business models and operational frameworks, the machine spots friction you physically cannot see anymore.
Your blind spots are visible to the AI because the AI never habituated to them.
Here is a prompt framework you can paste into Gemini or Claude right now and walk away with real product ideas by the end of the conversation.
START WITH THIS:
I want you to act as a product strategist and business analyst. I’m going to describe my daily workflow across my professional and personal life. Your job is to listen carefully, then identify friction points, repetitive tasks, manual processes, and inefficiencies that I might have become blind to.
For each friction point you identify, I want you to:
Name the specific problem
Explain why I’ve likely habituated to it
Suggest a simple software tool that would solve it
Rate the market opportunity on a scale of 1 to 10 based on how many other people face the same problem
After I describe my workflow, ask me follow-up questions to dig deeper into areas where you suspect hidden friction exists. Push me. Challenge my assumptions about what’s ‘normal’ in my process.
Here is my workflow: [DESCRIBE YOUR TYPICAL DAY, WEEK, OR PROCESS IN DETAIL]
Why This Prompt Works
The follow up questions are where it gets good.
The AI will probe areas you glossed over:
The 30 second task you didn’t even mention because you forgot it existed
The manual copy paste step you do 15 times a day without thinking about it
The workaround you invented two years ago that you now treat as standard procedure
The thing you complain about to coworkers but never thought to fix
THAT is where the gold is buried.
You Already Have the Skills to Build It
Once the AI identifies friction in your workflow, you have something most “idea guys” never get. A problem you personally understand at a cellular level.
You are not guessing what the market wants. You ARE the market. You live in the problem every day. You know the edge cases and the workarounds. You know the exact moment where you lean back in your chair and think, “Why is this so annoying?”
Now here’s the part that would have been impossible even two years ago.
You take that idea and you build it.
Tools like Claude Code, Gemini, Cursor, and Replit let you describe what you want in plain English and the machine writes the code. You sit down, tell the AI what the tool needs to do, and the AI builds it while you guide it. That is how I built mine. One week. Early mornings. Late nights. No engineering degree.
You do not need a computer science degree. You do not need to hire a $150/hour developer. You do not need to raise money. You do not need to ask anyone for permission.
The barriers are gone. Every single one of them.
You do not need to build the next Slack. You do not need venture capital or a pitch deck.
You need 200 people willing to pay you $49 a month.
200 x $49 = $9,800/month
That is close to $120K a year. From 200 customers.
Micro SaaS. Small tools that solve specific problems for specific people. The internet is FULL of these businesses running quietly in the background:
A scheduling tool for dog groomers
An invoicing system for freelance translators
A client portal for personal trainers
A trend tracker for newsletter writers
Built by one person. Generating six figures a year. No employees. No office. No investors. No board meetings.
Nobody writes about these on TechCrunch.
They also do not fail at the rate that VC backed startups do. Because they were built by someone sitting at their own kitchen table at 5am, solving a problem they personally felt in their chest every single day.
The Window Will Not Stay Open
Right now you are living in the most asymmetric moment in the history of business building.
The tools are essentially free. AI subscriptions run $20 a month. Hosting a simple web app costs next to nothing. Distribution happens through the same platforms you’re already on.
This will not last forever.
First movers in any niche build the audience, collect the testimonials, own the search results, and become the default option. People who show up to the same niche 18 months from now will compete against entrenched competitors who got there while the tools were cheap and the markets were uncrowded.
The only advantage was showing up first.
Stop Consuming. Start Excavating.
You do not need another article telling you AI is going to change the world.
You need to sit down for 45 minutes this week, describe your workflow to an AI using the prompt above, and find the friction points that have been hiding in plain sight since you started your career.
Then pick one. The one that annoys you the most. The one where you look at the current solutions and think, “This is terrible.”
Build it. For yourself first. Then for the 200 other people who share your exact frustration.
Go excavate.
Ryan
P.S. The AI Operator Handbook is only $15/month or $100/year. Less than the cost of a single lunch.
If your goal is to stop watching other people build and start building yourself, this is where that happens.
Click the link below to upgrade:


Holy shit. I need this tool. It's exactly what I do (maybe I'll build my own version of what you built)...
Also, the prompt and info in here is gold. Can't believe this post is free.
Also, on your point about finding problems to solve in your business, two things:
First, this is so true. Not just for software tools. All 3 of my products (info products) came from things I was doing in my business.
For example, my low-ticket product is a collection of my best emails with reverse-engineered frameworks and templates for each. I compiled it so I didn't have to keep searching for these emails in my GDrive.
I then realized this was literally a paid product.
Second, lots of businesses do indeed start this way (in niches outside SaaS) too. And many of them do well when they start mailing their email lists!
It's so much easier to sell to your target audience when you yourself ARE your target audience.
"
Here’s what I’ve learned from 20 years in intelligence work: the best analysts don’t find new information. They find patterns hiding in information everyone already has."